Scandinavia’s largest research University goes Mag+
Scandinavia’s largest research University, Lund University, has recently joined the fast growing number of clients finding Mag+ to be a valuable partner in mobile publishing. Created on the Mag+...
View ArticleSnackable Stackable Sports Coverage – How TheScore Goes All The Way With...
Hi, I’m Gregg and I’m a sports addict. Being able to follow my Mets, Jets, Giants, Rangers, Knicks and the Yankees – my entire wide world of sport any time, anywhere in the world, makes me happy. As...
View Article2014, Here We Come!
How has mobile publishing changed your business in the last three years? What are you planning for 2014? Are you using it for retail? For internal communications? For sales? What is new? What is...
View ArticleMobile App Publishing Hits the Canadian Music Scene
CBC Music Magazine, from the Canadian Broadcasting Corporation, recently launched the first issue of their app. The brand took mobile app publishing to new levels with their edgy and interactive music...
View Article5 Ways to Make your App DO Something
Mag+ is of course at its heart a content-app platform. But in the mobile publishing world giving your users the ability to do something, not just consume something, is a way to make your app that much...
View ArticleMake Sense of Your Data with Funnels
I harp constantly on this blog and elsewhere about the importance of analytics and using your mobile publishing platform to pay attention to what users are doing with your app. But one of the...
View ArticleFrom print to digital with Schneider Electric
Schneider Electric, a global specialist in energy management, is always looking for new ways to bring their solutions closer to potential and existing customers. With over 140,000 employees in 100...
View ArticleBuilding for the Device Part Two: A Brand That’s Done Its Homework
As we discussed in part one of this two part series on mobile app publishing, consumers run a daily device relay. It starts with smartphones on the morning commute, switches over to personal computers...
View ArticleSwedish art venue, Artipelag, publishes mobile App
In the year 2000, Björn Jakobson, founder of the well-known company, “BabyBjörn”, was struck with the idea of creating a beautiful building for art and cultural experiences somewhere in the Stockholm...
View Article5 Ways to Rejuvenate Your Entrepreneurial Spirit This Summer
image: Stocksy/Trinette Reed Ahhh, late summer. For most kids, these are the last halcyon days of summer break. For entrepreneurs, it is the midpoint of the fiscal year. You are matching your business...
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